Taking a break from the COI
I have been nearly two years working part time as a Strategic Consultant at the Central Office of Information, the UK Government's centre of excellence for marketing and communications. Off a three month contract.
I have been nearly two years working part time as a Strategic Consultant at the Central Office of Information, the UK Government's centre of excellence for marketing and communications. Off a three month contract.
The incoming COI CEO Mark Lund has already pinned his colours to the mast on digital engagement in the Guardian. Which means that the two projects I am leading on the subject at the COI should get a good airing then.
The Health and Safety Executive are in the middle of choosing a new communications planning agency, a pitch that is being run by the COI. One of the key planks of that process is an evaluation I led there recently of HSE's communications for the last three years.
I set myself the errand this weekend of dismantling the RSS feed on my Mac.
I remember the excitement of when I saved the original feeds what seemed like years ago. Here was going to be my personal newspaper du jour, so I only need read what I am interested in. Job done.
However it has fallen into disuse in the last six months, the un-read postings stretching into triple figures. I couldn't take it with me very easily, like onto my phone or other computers. And turning them off and on if they were boring me was an all or nothing thing.
So yesterday I converted my RSS feeds into Twitter ones. I can carry them with me on any web enable device. And flipping in or out is no longer a big deal.
Another small victory to Twitter.
...or so runs the headline at BusinessWeek.
I worked for Andrew Stott on a study on collaborative working in the civil service that was published last year. And I've got two more on the go for Andrew at the moment with Alex Butler, all very digitally engaging.
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